Retail sales in the United States have seen steady 3-5% year-over-year increases since the financial crisis rebound began in 2010. Consider creating webinars or other forms of online events to help your audience resolve the main problem you, as a business, help them with. Not only does it guarantee an increase in revenue but you earn an awesome reputation that brings in more people to your store. And by interesting poses, we mean the kind of poses that would look good in the street, and not on the catwalk. With the COVID19 pandemic constantly changing the way stores operate, you might still have questions that remain unanswered. Hiring a customer service expert to train you and your employees is really worth it but if there’s no time or funds for that, have your employees understand the following: Nothing screams great customer service more than taking steps to make your customers feel valued and appreciated every time they shop at your store. Try to see your store from your target audience’s perspective. She is a strong believer in the power of social impact and asserts that every individual can make a difference, no matter how small it is, in building a better world. Remember, an energetic store is magnetic. If you sell bridal wears you might consider posting a picture of a luminous bride and her bridesmaids with a short romantic saying about weddings and how you can make theirs special. Some retailers complain that the internet or online stores drive customers away from physical locations but better than complaining is using the internet to your advantage. Services such as clothes alteration, mending or the service of a stylist are great additions to the offerings of a clothing store. Yeah, I know the customer isn’t always right, but they remain the customer. Maybe a little chagrined and pessimistic, but definitely not surprised. It’ll also give them the chance to browse through your store and hopefully have it in their heads to ensure repeat purchases, plus they’ll get the chance to strike the perfect combo for their event. A few years ago, she decided that she would use her retirement fund to set up her own business – a fashion retail store, we were not surprised. Here are some things you can do right now: If you had to close down for an extended amount of time, chances are that the revenue projections are not where you expected them to be at the moment. The point is to make your window display appealing to your target audience. There ... 2. Even if your store is in a great location, you still have to know how to appeal to customers to keep the cash flowing. While many locations have made indoor mask usage mandatory, not all customers are aware of it. Contents. Everyone loves beautiful colours. Paint a picture they can relate to. 1. As important as acquiring new customers are to your fashion retail store, it won’t do you any good to neglect your major source of revenue – your regular customers. This will be especially attractive to customers who have an important event coming up and they want to look their best. A free shipping time-bound offer aims to increase web traffic. Ask for their names, and the next time they set their foot in your store, greet them using their names. Don’t mind my aunt, she’s one stylish old lady. The sales representatives should have in-depth knowledge of your brand and not require extensive training to make decisions. Unfortunately, people don’t usually buy from you. As soon as you set sales targets, make sure to let your team know and have them track progress consistently. You’ve worked hard to get your clothing shop or store where it is. Drop interesting tidbits about your store such as upcoming sales and promotions, the range of new arrivals and glowing testimonials from satisfied customers. Being the supportive family members that we are, we rallied round to help her establish something she referred to as a ‘long-life dream’. 15 Ways To Increase Sales In Your Retail Clothing Business 1. The in-store experts need to ensure a pleasant shopping experience. Your job is to convince them and make them feel that the very best clothes, deals, prices and customer service are at your store. Translate the entire “feel” of your business into your products, service and décor layout or design. Social media and the internet are amazing outlets to reach and connect with potential customers. Excellent customer service is probably the most tried, tested and true way to increase foot traffic in your store. And taking actionable steps to ensure this is easy. Here are some tips on how to do so: Here are some good ideas to consider if you have temporarily lost a lot of foot traffic: How to increase sales in retail clothing stores (2020 and beyond), Buy online, pick up in-store (click & collect), Emphasize on your digital presence (at least for now), How to increase sales volume in brick and mortar stores, Make employees aware of temporary changes. Kevin Graff, an expert in retail-related strategies, points out the following: âGoals should be achieved at least 70% of the time. Tap into information about your existing customers. Tip #1: Solve Personal Shopping Experience. A window display is a valuable complement to your signboard. Graphics on the walls are good. Space is a very stylish element when it comes to the modern workplace. Shifting your sales focus to enticing your current customers can encourage repeat sales … Who will eventually become your customers passers-by might stare in curiosity and then on! 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